Stage 2 – “Growing and Commercializing Your Business”
Week 1 - Business Strategy
- Analyzing your current business situation for Growth Opportunities and defining Long Term Business Strategy (Exit, Growth, Lifestyle, etc…)
- DELIVERABLE – Comprehensive Business Strategy Analysis
Week 2 Market Opportunity
- Defining Target Market and Growth Opportunities
- Researching the Market – Define Market Potential
- DELIVERABLE – Market Growth Potential Analysis
Week 3 Products and Services
- A thorough review of your Product Roadmap
- DELIVERABLE - Product Plan with Competitive Analysis,
Week 4 Leadership and Management Team Formation
- Leadership Styles and Role Definitions
- DELIVERABLE – Staffing Plan including Advisors, Employees / Contractors with role definition
Week 5 Building a Financial Model
- How to get realism into your Financial Planning
- DELIVERABLE – Financial Model with P&L, Sources/Uses of Funds, Capital Needs/Sources Plan
Week 6 Legal,Compliance and Commercialization Issues
- Adding Systems and Processes to your Organization that Work
- DELIVERABLE – Operation Plan including Facility Plan, Processes Identified,
Week 7 – Putting it All Together
- Presentation Skills and What Investors are looking for
- Deliverable – Dry Run for Presentation
Week 8 – Your Company Executive Overview
- 10 Minute Presentation to class and Executive Group with your Business Case
- 10 Minutes for Critique and input (KEN Entrepreneur SIG Style)